About Mama IP
With over 25 years of experience in trademark, copyright, patent, and entertainment law, Loletta Darden—aka Mama IP—is a trusted advocate for creators, entrepreneurs, and businesses. Whether you're seeking help with Amazon Brand Registry or building a comprehensive IP strategy, Loletta offers seasoned guidance tailored to your needs.
Her career spans leadership roles as Chief IP Counsel for a fast-growing consumer products company and as an IP Partner at a prominent Chicago law firm. As a former IP law professor, she has authored influential scholarship, including the landmark casebook USPTO Trademark Law and Practice.
Loletta is a pioneer in strategic IP protection—helping clients not only safeguard their rights, but also create, leverage, and maximize the value of their intellectual property assets.
Reach out to Mama IP to protect and power your brand across trademarks, copyrights, patents, and entertainment law.